While the global financial turmoil caused by the bubble economy has caused many luxury yacht brands to shelve their original expansion plans, French's Beneteau Group unexpectedly announced at the beginning of the year that it will focus on promoting its latest motor yacht brand, Monte Carlo, and the Chinese market will be the core of this promotion plan. During the 4th China International Boat Show in April this year, they will present MonteCarlo 4 for the first time in Shanghai.

 

Many people are curious about Beneteau's initiative to promote the new motor yacht series, because most people have the impression that sailing is the mainstream product of Beneteau, and they can repeatedly win the title of the world's number one sales of luxury boats, which is indeed due to the group's sailing products. Perhaps it is precisely because of the success of building a sailing empire that the long-established boat-building group has the ambition to expand its territory, as Bruno Caserinas, the current president of the Beneteau Group, said, "Our greatest interest is to constantly present new products and surprises to our customers, which is the secret of the Beneteau Group since its founding in 884." ”

 

“"The advanced aerodynamic technology used in the hull by the Beneteau Group's technical development department has impressed everyone with the yacht's excellent sailing performance." ”

 

Therefore, at any time , it seems that it is not suitable to define Beneteau rashly, they will always seek breakthroughs through various ways, and MonteCarlo37, which is given Beneteau's new patented technology - AirStep hull, is Beneteau's new attempt in the field of motor boats.

 

Although the 37 has always been the favorite of Beneteau Motor Yacht Series Engineering Director Laurenvolent Fabre, in his opinion, "MonteCarlo 37 is not only the first work of the Monte Carlo series, but also represents the further expansion of Beneteau from the usual mastery of sailing ship manufacturing to the key point of motor yacht manufacturing, it can be said that this yacht symbolizes Beneteau's new beginnings." With the MonteCarlo 37, four different models were added to the MonteCarlo range.

 

But MonteCarlo proved that the Beneteau Group's development program for the Monte Carlo series of motor boats, which began in 2006, worked, which first required a special mention. The Beneteau Group now hails him as the "father of the Monte Carlo series", and he is Pirangelo Learni, who worked with Beneteau to create the entire Monte Carlo series of motor yachts. Originally from Italy, Le Agni's design is most prominently characterized by its Mediterranean flair. The entire Monte Carlo collection inherits the Italian minimalist style, with slack lines delineating the hull suitable for short cruises in the simplest way, and every detail is processed in the most refined way. As soon as the MonteCarlo 37 was launched on the market, it won a large number of short-haul cruising enthusiasts.

 

Of course, the Monte Carlo series represented by MonteCarlo 37 is by no means a virtual motor yacht, and the advanced air power technology adopted by the technical research and development department of the Beneteau Group in the hull has impressed everyone with the excellent sailing performance of this yacht. It is reported that the air advanced power technology was initially only used in hybrid engines, and Beneteau took the lead in digging out the mystery of it, introducing it into the hull design, and achieved the expected results in MonteCarlo 37.

 

In the test report of this yacht, it is shown that in addition to increasing the capacity of the hull, the air advanced power hull can also effectively save fuel consumption under the same speed. What's more, this technology creates a cushioning air cushion between the surface of the water and the hull at sea, greatly reducing the yacht's bumpy feeling during navigation.

 

Building on successful precedents, the air-advanced power hull has become one of the key features of the Monte Carlo range, and Beneteau has specifically patented this technology.

 

Although within two years of its launch, MonteCarlo 37 has won many European and American customers for Beneteau, but Beneteau Group hopes that this simple appearance and full function yacht can be recognized by more markets, and the Asian market with China as the core will become a new target for the Monte Carlo series, so we saw MonteCarlo 37 in the list of exhibitors at this year's Shanghai International Boat Show.

 

After getting the Monte Carlo series to expand the Chinese market, the most excited is Beneteau China's chief representative Fran?os Rodrigue, although he has only recently taken office, but firmly believes that the traditional view that "Chinese is not good at water and not close to water" is just a misunderstanding, in his eyes Chinese quite like to challenge new things, in the past China's leisure boat industry is not developed, but the reason why the necessary guide is not developed. Since entering China for more than three years, Beneteau has been committed to delivering the pleasure of sailing here in various ways, attracting more and more Chinese to join the ranks of water entertainment.